April 6, 2007, Newsletter Issue #59: Using Desktop Sharing Software for Advertising

Tip of the Week

With tight travel budgets it might not be cost-effective to travel to every potential customer and give a demo face-to-face, but with remote desktop sharing you can give a demonstration of your product on their computer without ever leaving your office! You'll save on travel expenses if the deal doesn't go through, and if they like what they see, a more personal trip to their location can help seal the deal. Desktop sharing software allows a client, such as your customer, to easily setup his own computer as a remote desktop for your computer, so that he'll see exactly what you're doing on your own desktop, so you better turn off IM for the demonstration! You can demo your software, give a Powerpoint presentation, surf your web site, or anything else you'd like to show him, and it's far more effective than attempting to explain every detail over the phone. Try it out first within your organization and you may find it a useful new marketing tool to wield in your arsenal.

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